According to McKinsey, the construction industry has been slow to evolve and modernize. Bringing AEC into the Future: Virtual Reality was an event designed to expose people to cutting edge industry technology.
Held at VR World, the largest virtual reality entertainment attraction on this side of the planet, Microdesk presented VR tools that enhance the collaboration experience when designing buildings. Guests got the chance to test drive programs like Prospect by Iris VR.
Overall, this event was not only fun, but furthered Microdesk’s position as an industry thought leader. Best of all, the relationships from this event have net over $30,000 in new business- and counting!