In 2018, Aircall’s North American event marketing program was still pretty new, and it was important to start hosting events for brand building…that is, showcasing ourselves as thought leaders, becoming known in the tech space, and being top of mind when it came time to choose a business phone system.
I knew a Valentine’s Day theme would add a lot of fun to the mix. I created the concept, helped secure speakers, spearheaded the content and panel questions, and handled all event creative and logistics.
Always & Forever: Building Customer Relationships that Last a Lifetime featured panelists from prominent brands like UNTUCKIT, Flatiron Health, and Greenhouse. Attendees crafted bouquets, received custom haikus, and enjoyed on-theme food and beverage. Even though there was a snow advisory, the attendance rate hit 35% and we had a packed house of close to 100 people! Check out the video recap and pics below!